Steer Your Personal Brand in the Right Direction

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By Dear Sam, Expert resume, interview and job search advice on Cleveland.com

At a recent career fair, I sat and reviewed resumes from several job seekers. I was really shocked to see old practices rearing their heads again in the form of objective statements, a focus on responsibilities versus achievements, lackluster formats, and a misunderstanding of developing keyword-rich content. Hence, this week I wanted to go back to basics and answer some of the questions I receive via email in the ‘Dear Sam’ mailbox and during career fair events. I hope they help steer your personal brand in the right direction."

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